It’s just your headshot, so why does it matter what you’re wearing? It matters because there are things you can wear that will make the use of your headshot photo more versatile and more complimentary. Here are a few tips from a professional photographer:
1. Colours - Wear solid colour mid-t…
Tradeshows provide an effective way to use face-to-face
marketing to sell your product or service, providing you with a specifically
targeted audience on a larger scale.
It is important to remember that you are not the only business attempting to sell your product or service, so you will want to ens…
Value? Priceless. Cost? Nothing.
Here at Better Mousetrap, we've teamed up with the Comox Valley Business Gazette to give local businesses a chance to shout from the rooftops... er, I mean a page of the paper. So if you have a new business, merger or acquisition, hire, or award that you want peo…
Well there is that word again... networking. You know you are supposed to do it; it's good for business they say! However, showing up unprepared is often worse than not showing up at all.
Here is a quick and dirty checklist to make sure you are ready to make the right first impression while you are…
So you have a tight marketing budget, but you need toadvertise nonetheless. With limited options, it helps to get a bit creative.
As our business spans Vancouver Island, I have an additional office... my car. Driving up and down the Inland Island Highway on a daily basis, usually from Parksville to…
According to Jacqueline Thomas of Web Design Ledger, “2011 is not about beauty, it’s about function. The trends for this new year and emerging decade are responsive design, constant connection and virtual reality.” Graphic designers and web designers alike are expanding their creativity and pushing…
We receive a lot of questions from businesses in Courtenay, Parksville, and Nanaimo about SEO and what it’s all about. When it comes to Search Engine Optimization (SEO), using so-called “black hat” techniques to get your website ranked higher can get you into a lot of hot water - and let’s face i…